Gentle does it:
Baby wipes are designed to glide over skin. Cloth wipes and paper towels are more abrasive, which can irritate your baby’s skin and open the door to rash-causing bacteria.
Keep out the nasties:
Mold and bacteria thrive in water, which is why store-bought baby wipes contain skin-safe preservatives to keep them safe and fresh. A spray bottle of water and a cloth can’t offer that protection.
Squeaky clean:
Poop and pee contain irritants that damage skin, so it’s important to get every bit off—even the bits you can’t see. Baby wipes contain gentle cleansers to whisk away irritating residues that water leaves behind.